A proudly South African, premium, first-of-its-kind eau de parfum best described as an ode to powerful, modern, African queens
With a career that spans over ten years, Boity Thulo is one celebrity who’s done it all. From television, film, music, and business, she is one of the very few industry icons to have cemented their personal brand in all avenues. Everything Boity touches turns into gold.
With a legacy like Boity’s, it was only right that we partnered with her for our first fragrance and haircare collection, as she is the epitome of what Halo Heritage stands for — African queendom and black excellence through and through.
Together, we created a signature scent that’s fit for the sensual, feminine, multifaceted woman who is in charge of her destiny.
“Boity Pink Sapphire by Halo Heritage embodies her bubbly and joyous personality — she’s elegant yet approachable, down-to-earth but sophisticated.
“After turning 30, I wanted to work on a fragrance geared towards a more mature audience, so in many ways, this collaboration was perfect timing.”
Watch the Boity Pink Sapphire Launch Day Highlights
On the 11th of September we officially celebrated the opening of sales for #BoityPinkSapphire. A scent fit for a powerful, African Queen. A first-of-its-kind Eau du Parfum experience.
With Boity and some amazing guests in attendance, we got to experience and hear what went into making the scent behind this trailblazing Queen.